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As a self-initiated project, I created a bike hire scheme brand based in the City of Bath.

Inspired by the history and water of the City, I created my own typeface inspired by the Georgian street names that are engraved in the buildings around the City. The logo incorporates some abstract shapes which reflects the Medieval and (possible) Roman wall shape, because the bike scheme will be focused around providing information about the City within that parameter. 

Better By Bike Logo
Better By Bike Apparel
Better By Bike Bike Wrap
Better By Bike App Design
Better By Bike App


I cannot recommend Sara enough, she is phenomenal! She designed the logo and branding for my new business VLOS and it is literally everything I could have wanted and more. From the get go Sara completely got was what I wanted, the vibe and colours down to the lettering, every detail you can imagine was covered. I will 110% be going back to Sara for any future projects.


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